Reefline pricing guide · 2026

INDUSTRY EXPERTISE · FITNESS & WELLNESS
INDUSTRY EXPERTISE · FITNESS & WELLNESS

Clear marketing investment. Built around the work that moves growth forward.

Clear marketing investment. Built around the work that moves growth forward.

Senior strategy, practical roadmaps, and scalable support - without forcing every business into the same package. Start with one decision, strengthen the foundation, or add ongoing leadership as you grow.
Senior strategy, practical roadmaps, and scalable support - without forcing every business into the same package. Start with one decision, strengthen the foundation, or add ongoing leadership as you grow.

Strategy first

Scope before spend

Project or ongoing support

Execution when it adds value

Project engagements

Choose the right starting point.

Buy the decision, diagnosis, or roadmap you need now. Every project can stand alone; ongoing support is never required.

A clear first step

A clear first step

Marketing

Evaluation

Marketing

Evaluation

$0

$0

complimentary

complimentary

Identify the most useful next move before you commit budget.

Identify the most useful next move before you commit budget.

Review of your current marketing situation

Review of your current marketing situation

Initial risks and opportunities

Initial risks and opportunities

Recommended next step within 2 business days

Recommended next step within 2 business days

An initial evaluation, not a full audit or detailed plan.

An initial evaluation, not a full audit or detailed plan.

One important decision

One important decision

Strategic Clarity Session

Strategic Clarity Session

$450–$750

$450–$750

one time

one time

Senior direction for one high-impact audience, offer, message, or channel decision.

Senior direction for one high-impact audience, offer, message, or channel decision.

Pre-session questionnaire and review

Pre-session questionnaire and review

60–90 minute working session

60–90 minute working session

Concise priority and action summary

Concise priority and action summary

Detailed research and implementation are scoped separately.

Detailed research and implementation are scoped separately.

Recommended start

Recommended start

Marketing

Foundation

Marketing

Foundation

$2,500–$5,000

$2,500–$5,000

project

project

Build the strategic foundation and 90-day roadmap before increasing activity or spend.

Build the strategic foundation and 90-day roadmap before increasing activity or spend.

Brand, audience, offer, and market review

Brand, audience, offer, and market review

Digital presence and growth-gap analysis

Digital presence and growth-gap analysis

Priorities, success measures, and roadmap

Priorities, success measures, and roadmap

Available as a standalone project. Execution is optional.

Available as a standalone project. Execution is optional.

Launch or expansion

Launch or expansion

Go-to-Market

Strategy

Go-to-Market

Strategy

$6,000–$12,000+

$6,000–$12,000+

project

project

Connect market, message, channels, funnel, and launch activity to a commercial plan.

Connect market, message, channels, funnel, and launch activity to a commercial plan.

Brand, audience, offer, and market review

Brand, audience, offer, and market review

Digital presence and growth-gap analysis

Digital presence and growth-gap analysis

Priorities, success measures, and roadmap

Priorities, success measures, and roadmap

Campaign assets, media, and development are quoted separately.

Campaign assets, media, and development are quoted separately.

Most useful first project

Ongoing partnerships

Choose the level of ownership.

Ongoing work is priced around strategic responsibility and delivery - not vague access or unlimited production.

Growth Advisory

$2,000 - $3,500

/ month

Senior guidance and accountability for a founder or team that can execute.

1–2 strategic working sessions monthly

Performance interpretation and priorities

Bounded review and decision support

Fractional Marketing Leadership

$4,000 – $7,500

/ month

Embedded marketing leadership without immediately adding a full-time executive.

Strategy and roadmap ownership

Team, agency, and vendor direction

Budget, KPI, and leadership reporting

Integrated Growth Partnership

$8,000 – $15,000+

/ month

Senior leadership plus defined execution across selected growth channels.

Fractional leadership and planning

Scoped campaign and channel delivery

Cross-channel measurement and optimization

Recommended leadership level

Service-by-service pricing guide

What marketing services cost - and where Reefline fits.

What marketing services cost - and where Reefline fits.

A strategic diagnostic of your offer, audience, competitors, messaging, digital presence, and growth opportunities.

Understand what is working, what feels disconnected, and what should be prioritized before investing more time or budget.

A single “average” can be misleading because service labels cover very different scopes. These 2026 U.S. planning ranges are more useful: compare what is included, who owns the decisions, and what production is required.
Best for:
New businesses, early-stage brands, new product or service launches, market expansion, website launches, and businesses preparing for repositioning.

Typical market ranges are directional benchmarks, not quotations. Reefline prices are recommended public starting points; final scope controls.

Typical market ranges are directional benchmarks, not quotations. Reefline prices are recommended public starting points; final scope controls.

Reefline connects strategy, messaging, digital channels, and business development so every marketing move has a commercial reason behind it.

No.

No.

No.

Service

Service

Service

Typical market budget

Typical market budget

Typical market budget

Reefline starting point

Reefline starting point

Reefline starting point

01

Build, Launch & Position

Brand & Market Audit

$2,000–$15,000

$2,500–$5,000

one-time project

What it does

A diagnostic of your positioning, audience, offer, competitors, messaging, digital presence, and growth gaps.

Typical Reefline scope

Stakeholder input, market and competitor scan, audience clarity, website and SEO review, recommendations, and a prioritized roadmap.

What changes the price

Research depth, number of markets and offers, stakeholder interviews, data availability, and the detail required in the roadmap.

01

Build, Launch & Position

Brand & Market Audit

$2,000–$15,000

$2,500–$5,000

one-time project

What it does

A diagnostic of your positioning, audience, offer, competitors, messaging, digital presence, and growth gaps.

Typical Reefline scope

Stakeholder input, market and competitor scan, audience clarity, website and SEO review, recommendations, and a prioritized roadmap.

What changes the price

Research depth, number of markets and offers, stakeholder interviews, data availability, and the detail required in the roadmap.

01

Build, Launch & Position

Brand & Market Audit

$2,000–$15,000

$2,500–$5,000

one-time project

What it does

A diagnostic of your positioning, audience, offer, competitors, messaging, digital presence, and growth gaps.

Typical Reefline scope

Stakeholder input, market and competitor scan, audience clarity, website and SEO review, recommendations, and a prioritized roadmap.

What changes the price

Research depth, number of markets and offers, stakeholder interviews, data availability, and the detail required in the roadmap.

03

Build, Launch & Position

Support Market Audit

$5,000–$25,000+

$4,000–$10,000+

project

What it does

Coordinate the offer story, rollout, campaigns, website direction, sales materials, email, and social sequence behind a launch or repositioning.

Typical Reefline scope

Launch narrative, audience and message priorities, channel plan, timeline, creative brief, asset plan, and launch coordination within scope.

What changes the price

Launch complexity, markets, stakeholder count, number of channels, asset production, website work, and timeline pressure.

03

Build, Launch & Position

Support Market Audit

$5,000–$25,000+

$4,000–$10,000+

project

What it does

Coordinate the offer story, rollout, campaigns, website direction, sales materials, email, and social sequence behind a launch or repositioning.

Typical Reefline scope

Launch narrative, audience and message priorities, channel plan, timeline, creative brief, asset plan, and launch coordination within scope.

What changes the price

Launch complexity, markets, stakeholder count, number of channels, asset production, website work, and timeline pressure.

03

Build, Launch & Position

Support Market Audit

$5,000–$25,000+

$4,000–$10,000+

project

What it does

Coordinate the offer story, rollout, campaigns, website direction, sales materials, email, and social sequence behind a launch or repositioning.

Typical Reefline scope

Launch narrative, audience and message priorities, channel plan, timeline, creative brief, asset plan, and launch coordination within scope.

What changes the price

Launch complexity, markets, stakeholder count, number of channels, asset production, website work, and timeline pressure.

04

Build, Launch & Position

Content, Messaging & Creative Direction

$2,500–$15,000

$2,500–$7,500

project

What it does

Turn complex expertise, services, or products into a clearer message and a repeatable creative and content direction.

Typical Reefline scope

Positioning refinement, message hierarchy, value proposition, website or campaign copy direction, content pillars, voice, and creative brief.

What changes the price

Research depth, number of audiences and offers, writing volume, technical subject matter, stakeholder review, and production requirements.

04

Build, Launch & Position

Content, Messaging & Creative Direction

$2,500–$15,000

$2,500–$7,500

project

What it does

Turn complex expertise, services, or products into a clearer message and a repeatable creative and content direction.

Typical Reefline scope

Positioning refinement, message hierarchy, value proposition, website or campaign copy direction, content pillars, voice, and creative brief.

What changes the price

Research depth, number of audiences and offers, writing volume, technical subject matter, stakeholder review, and production requirements.

04

Build, Launch & Position

Content, Messaging & Creative Direction

$2,500–$15,000

$2,500–$7,500

project

What it does

Turn complex expertise, services, or products into a clearer message and a repeatable creative and content direction.

Typical Reefline scope

Positioning refinement, message hierarchy, value proposition, website or campaign copy direction, content pillars, voice, and creative brief.

What changes the price

Research depth, number of audiences and offers, writing volume, technical subject matter, stakeholder review, and production requirements.

05

Build, Launch & Position

Website, Landing Pages & Conversion

$5,000–$100,000+

$3,500–$15,000+

project

What it does

Improve how your website explains value, supports campaigns, and turns attention into qualified inquiries, bookings, or sales.

Typical Reefline scope

Conversion audit, page structure, information architecture, messaging, design direction, selected implementation, calls to action, and tracking plan.

What changes the price

Page count, custom design, copywriting, CMS, integrations, ecommerce, accessibility, data migration, tracking, and development complexity.

05

Build, Launch & Position

Website, Landing Pages & Conversion

$5,000–$100,000+

$3,500–$15,000+

project

What it does

Improve how your website explains value, supports campaigns, and turns attention into qualified inquiries, bookings, or sales.

Typical Reefline scope

Conversion audit, page structure, information architecture, messaging, design direction, selected implementation, calls to action, and tracking plan.

What changes the price

Page count, custom design, copywriting, CMS, integrations, ecommerce, accessibility, data migration, tracking, and development complexity.

05

Build, Launch & Position

Website, Landing Pages & Conversion

$5,000–$100,000+

$3,500–$15,000+

project

What it does

Improve how your website explains value, supports campaigns, and turns attention into qualified inquiries, bookings, or sales.

Typical Reefline scope

Conversion audit, page structure, information architecture, messaging, design direction, selected implementation, calls to action, and tracking plan.

What changes the price

Page count, custom design, copywriting, CMS, integrations, ecommerce, accessibility, data migration, tracking, and development complexity.

06

Build, Launch & Position

Digital Campaign Assets

$1,500–$15,000+

$1,500–$6,000+

Asset project

What it does

Translate an approved campaign direction into coordinated social, advertising, email, video, web, and sales-support assets.

Typical Reefline scope

Asset plan, campaign copy, static graphics, selected short-form editing, email or ad assets, landing-page support, and organized delivery—only as listed in scope.

What changes the price

Asset count and formats, source-material readiness, design complexity, video length, channel adaptations, revisions, and turnaround.

06

Build, Launch & Position

Digital Campaign Assets

$1,500–$15,000+

$1,500–$6,000+

Asset project

What it does

Translate an approved campaign direction into coordinated social, advertising, email, video, web, and sales-support assets.

Typical Reefline scope

Asset plan, campaign copy, static graphics, selected short-form editing, email or ad assets, landing-page support, and organized delivery—only as listed in scope.

What changes the price

Asset count and formats, source-material readiness, design complexity, video length, channel adaptations, revisions, and turnaround.

06

Build, Launch & Position

Digital Campaign Assets

$1,500–$15,000+

$1,500–$6,000+

Asset project

What it does

Translate an approved campaign direction into coordinated social, advertising, email, video, web, and sales-support assets.

Typical Reefline scope

Asset plan, campaign copy, static graphics, selected short-form editing, email or ad assets, landing-page support, and organized delivery—only as listed in scope.

What changes the price

Asset count and formats, source-material readiness, design complexity, video length, channel adaptations, revisions, and turnaround.

07

Optimize, Grow & Scale

Growth Roadmap Sprint

$2,000–$15,000

$2,500–$5,000

30/60/90-day sprint

What it does

Prioritize SEO, paid media, social, content, email, lead generation, funnel improvements, and measurement before adding spend.

Typical Reefline scope

Current-state review, opportunity map, channel priorities, campaign calendar, funnel recommendations, KPIs, and a sequenced 90-day action plan.

What changes the price

Number of active channels, analytics maturity, research needs, funnel complexity, internal resources, and stakeholder alignment.

07

Optimize, Grow & Scale

Growth Roadmap Sprint

$2,000–$15,000

$2,500–$5,000

30/60/90-day sprint

What it does

Prioritize SEO, paid media, social, content, email, lead generation, funnel improvements, and measurement before adding spend.

Typical Reefline scope

Current-state review, opportunity map, channel priorities, campaign calendar, funnel recommendations, KPIs, and a sequenced 90-day action plan.

What changes the price

Number of active channels, analytics maturity, research needs, funnel complexity, internal resources, and stakeholder alignment.

07

Optimize, Grow & Scale

Growth Roadmap Sprint

$2,000–$15,000

$2,500–$5,000

30/60/90-day sprint

What it does

Prioritize SEO, paid media, social, content, email, lead generation, funnel improvements, and measurement before adding spend.

Typical Reefline scope

Current-state review, opportunity map, channel priorities, campaign calendar, funnel recommendations, KPIs, and a sequenced 90-day action plan.

What changes the price

Number of active channels, analytics maturity, research needs, funnel complexity, internal resources, and stakeholder alignment.

08

Optimize, Grow & Scale

SEO & Organic Search Strategy

$500–$5,000/mo

$1,500–$3,500

audit or strategy sprint

What it does

Build sustainable visibility across search engines and AI answer platforms around the questions and solutions that matter to your audience.

Typical Reefline scope

Technical and on-page review, keyword and intent research, content and topic plan, site structure, internal linking, local or AI-search direction, and measurement.

What changes the price

Website size and condition, technical issues, competition, locations, content volume, authority building, and whether implementation is included. Ongoing support typically starts at $1,500/month.

08

Optimize, Grow & Scale

SEO & Organic Search Strategy

$500–$5,000/mo

$1,500–$3,500

audit or strategy sprint

What it does

Build sustainable visibility across search engines and AI answer platforms around the questions and solutions that matter to your audience.

Typical Reefline scope

Technical and on-page review, keyword and intent research, content and topic plan, site structure, internal linking, local or AI-search direction, and measurement.

What changes the price

Website size and condition, technical issues, competition, locations, content volume, authority building, and whether implementation is included. Ongoing support typically starts at $1,500/month.

08

Optimize, Grow & Scale

SEO & Organic Search Strategy

$500–$5,000/mo

$1,500–$3,500

audit or strategy sprint

What it does

Build sustainable visibility across search engines and AI answer platforms around the questions and solutions that matter to your audience.

Typical Reefline scope

Technical and on-page review, keyword and intent research, content and topic plan, site structure, internal linking, local or AI-search direction, and measurement.

What changes the price

Website size and condition, technical issues, competition, locations, content volume, authority building, and whether implementation is included. Ongoing support typically starts at $1,500/month.

09

Optimize, Grow & Scale

Google Ads, Meta Ads & Paid Media

$1,500–$15,000/mo

From $1,500/mo

management + media

What it does

Build measurable campaigns around qualified traffic, leads, bookings, and revenue - not impressions alone.

Typical Reefline scope

Account audit, campaign structure, audience or keyword research, ad messaging, creative direction, conversion review, tracking, optimization, and reporting.

What changes the price

Platforms, campaign count, geography, media budget, creative volume, landing pages, tracking condition, and reporting needs. Setup typically starts at $1,000; media spend is separate.

09

Optimize, Grow & Scale

Google Ads, Meta Ads & Paid Media

$1,500–$15,000/mo

From $1,500/mo

management + media

What it does

Build measurable campaigns around qualified traffic, leads, bookings, and revenue - not impressions alone.

Typical Reefline scope

Account audit, campaign structure, audience or keyword research, ad messaging, creative direction, conversion review, tracking, optimization, and reporting.

What changes the price

Platforms, campaign count, geography, media budget, creative volume, landing pages, tracking condition, and reporting needs. Setup typically starts at $1,000; media spend is separate.

09

Optimize, Grow & Scale

Google Ads, Meta Ads & Paid Media

$1,500–$15,000/mo

From $1,500/mo

management + media

What it does

Build measurable campaigns around qualified traffic, leads, bookings, and revenue - not impressions alone.

Typical Reefline scope

Account audit, campaign structure, audience or keyword research, ad messaging, creative direction, conversion review, tracking, optimization, and reporting.

What changes the price

Platforms, campaign count, geography, media budget, creative volume, landing pages, tracking condition, and reporting needs. Setup typically starts at $1,000; media spend is separate.

10

Optimize, Grow & Scale

Social Media Strategy & Content

$750–$7,000/mo

From $1,500/mo

managed content

What it does

Create a consistent social presence that communicates expertise, strengthens trust, and supports conversion—not posting for activity alone.

Typical Reefline scope

Channel strategy, audience and platform priorities, content pillars, calendar, captions, agreed static graphics, publishing support, and performance review.

What changes the price

Platforms, cadence, post types, community management, video, approvals, reporting, and paid support. Photography, filming, advanced illustration, and motion production are separate.

10

Optimize, Grow & Scale

Social Media Strategy & Content

$750–$7,000/mo

From $1,500/mo

managed content

What it does

Create a consistent social presence that communicates expertise, strengthens trust, and supports conversion—not posting for activity alone.

Typical Reefline scope

Channel strategy, audience and platform priorities, content pillars, calendar, captions, agreed static graphics, publishing support, and performance review.

What changes the price

Platforms, cadence, post types, community management, video, approvals, reporting, and paid support. Photography, filming, advanced illustration, and motion production are separate.

10

Optimize, Grow & Scale

Social Media Strategy & Content

$750–$7,000/mo

From $1,500/mo

managed content

What it does

Create a consistent social presence that communicates expertise, strengthens trust, and supports conversion—not posting for activity alone.

Typical Reefline scope

Channel strategy, audience and platform priorities, content pillars, calendar, captions, agreed static graphics, publishing support, and performance review.

What changes the price

Platforms, cadence, post types, community management, video, approvals, reporting, and paid support. Photography, filming, advanced illustration, and motion production are separate.

11

Optimize, Grow & Scale

Lead Generation & B2B Outreach

$2,500–$15,000+/mo

$3,500–$7,500

system-build project

What it does

Create a structured path from market awareness to qualified conversations, partnerships, nurture, and pipeline measurement.

Typical Reefline scope

ICP and segment priorities, outreach messaging, sequence plan, lead capture, nurture, CRM recommendations, qualification, handoff, and reporting framework.

What changes the price

Market complexity, list and data needs, channels, personalization, landing pages, CRM maturity, sales cycle, compliance, and ongoing execution. Managed support typically starts at $3,000/month.

11

Optimize, Grow & Scale

Lead Generation & B2B Outreach

$2,500–$15,000+/mo

$3,500–$7,500

system-build project

What it does

Create a structured path from market awareness to qualified conversations, partnerships, nurture, and pipeline measurement.

Typical Reefline scope

ICP and segment priorities, outreach messaging, sequence plan, lead capture, nurture, CRM recommendations, qualification, handoff, and reporting framework.

What changes the price

Market complexity, list and data needs, channels, personalization, landing pages, CRM maturity, sales cycle, compliance, and ongoing execution. Managed support typically starts at $3,000/month.

11

Optimize, Grow & Scale

Lead Generation & B2B Outreach

$2,500–$15,000+/mo

$3,500–$7,500

system-build project

What it does

Create a structured path from market awareness to qualified conversations, partnerships, nurture, and pipeline measurement.

Typical Reefline scope

ICP and segment priorities, outreach messaging, sequence plan, lead capture, nurture, CRM recommendations, qualification, handoff, and reporting framework.

What changes the price

Market complexity, list and data needs, channels, personalization, landing pages, CRM maturity, sales cycle, compliance, and ongoing execution. Managed support typically starts at $3,000/month.

12

Optimize, Grow & Scale

Fractional Marketing & Consulting

$5,000–$20,000/mo

$2,000–$15,000+/mo

advisory to integrated

What it does

Add senior marketing direction, ownership, team and vendor coordination, and decision support without immediately building a full internal department.

Typical Reefline scope

Advisory from $2,000, embedded leadership from $4,000, or integrated leadership and execution from $8,000 per month.

What changes the price

Decision authority, time commitment, team size, vendor oversight, number of channels, reporting, budget responsibility, and execution scope.

12

Optimize, Grow & Scale

Fractional Marketing & Consulting

$5,000–$20,000/mo

$2,000–$15,000+/mo

advisory to integrated

What it does

Add senior marketing direction, ownership, team and vendor coordination, and decision support without immediately building a full internal department.

Typical Reefline scope

Advisory from $2,000, embedded leadership from $4,000, or integrated leadership and execution from $8,000 per month.

What changes the price

Decision authority, time commitment, team size, vendor oversight, number of channels, reporting, budget responsibility, and execution scope.

12

Optimize, Grow & Scale

Fractional Marketing & Consulting

$5,000–$20,000/mo

$2,000–$15,000+/mo

advisory to integrated

What it does

Add senior marketing direction, ownership, team and vendor coordination, and decision support without immediately building a full internal department.

Typical Reefline scope

Advisory from $2,000, embedded leadership from $4,000, or integrated leadership and execution from $8,000 per month.

What changes the price

Decision authority, time commitment, team size, vendor oversight, number of channels, reporting, budget responsibility, and execution scope.

What determines your price

The service name is only the beginning.

Growth doesn't stop at sign-up.

01

Scope and complexity

Scope and complexity

A focused decision costs less than a multi-market strategy, launch, or operating system.

02

Research and stakeholders

Research and stakeholders

Technical subjects, customer interviews, competitor depth, and approval groups increase the work.

03

Channels and cadence

Channels and cadence

More platforms, campaigns, content types, and reporting cycles require more coordination.

04

Production volume

Production volume

Copy, graphics, video, landing pages, and format variations are priced as defined deliverables.

05

Timeline and revisions

Timeline and revisions

Compressed launches, multiple review rounds, or fragmented feedback require additional capacity.

06

Data and implementation

Data and implementation

Tracking, CRM, integrations, compliance, technical fixes, and hands-on execution change the scope.

Compare scope - not only the fee

Similar prices can buy very different work.

Similar prices can buy very different work.

A standardized social package sells a repeatable quantity of posts. Reefline also offers execution, but its core value is connecting content and channels to positioning, decisions, and commercial priorities.

Standardized social package

Standardized social package

$750–$1,550/mo

Often 12–20 posts, selected platforms, monitoring, and repeatable production. Setup and advertising spend are commonly separate.

Reefline managed social

Reefline managed social

$750–$1,550/mo

Custom strategy, content pillars, calendar, captions, agreed static graphics, publishing support, and performance review. Quantity and platforms are defined in the proposal.

Reefline Growth Advisory

Reefline Growth Advisory

From $2,000/mo

Cross-channel direction, performance interpretation, priorities, and accountability. Recurring production and image creation are not included unless added.

About image creation

Strategy, advisory, and fractional leadership do not include recurring graphics by default. Managed social or campaign-asset scopes can include a defined number of static graphics and captions. Original photography, custom illustration, filming, advanced animation, extra formats, and additional revision rounds are quoted separately.

Ready when you are

Build trust.
Create clarity.
Grow with direction.

Build trust.
Create clarity.
Grow with direction.

Experience spans product and digital marketing, go-to-market, portfolio development, KOL engagement, distributor enablement, e-commerce, SEO, paid media, content, and sales alignment across global life-science markets.

Tell us where the business is now, what you are trying to change, and what feels unclear. We will help you identify the right next step.

Contact us

10+

10+

years across biotech, genomics & life-science tools

years across biotech, genomics & life-science tools

years across biotech, genomics & life-science tools

50+

50+

product and solution launches supported

product and solution launches supported

product and solution launches supported

Up to 50%

Up to 50%

sales growth supported in selected product lines

sales growth supported in selected product lines

sales growth supported in selected product lines

Global

Global

experience across the US, north america, Europe, Africa & australia

experience across the US, north america, Europe, Africa & australia

experience across the US, north america, Europe, Africa & australia

Pricing questions

Understand scope before you invest.

Understand scope before you invest.

Every proposal defines deliverables, cadence, assumptions, revision limits, responsibilities, exclusions, third-party costs, and the reporting rhythm.

Want to learn more?

Reefline marketing Blog

Get a custom proposal

Get a custom proposal

Reefline Marketing free strategy audit
Reefline Marketing free strategy audit

Choose your free audit

Why show ranges instead of one fixed price?

The same service name can represent very different research depth, markets, stakeholder involvement, channels, and implementation. The range gives you a planning number; the written proposal confirms the exact investment.

Is image or graphic creation included?

Not by default in strategy, advisory, or fractional leadership. Managed social or campaign-asset scopes may include an agreed number of static graphics and captions when the proposal lists them. Photography, custom illustration, filming, advanced motion, and additional formats are separate unless expressly included.

Are advertising spend and software included?

No. Media spend, software licenses, hosting, stock assets, printing, data providers, and third-party production are separate unless the proposal expressly includes them.

Can I combine services from both categories?

Yes. Many projects combine strategic foundation, launch support, and ongoing digital marketing. For example, a business may begin with a Brand & Market Audit, continue with messaging and website improvements, and then move into SEO, paid media, lead generation, or ongoing consulting. The final scope is built around your priorities rather than a fixed package.

Can we start with one project?

Yes. A Clarity Session, Brand & Market Audit, Growth Roadmap, GTM Strategy, messaging project, website, or channel sprint can be completed without an ongoing retainer.

Is there a minimum commitment?

One-time projects follow the agreed project schedule. Ongoing advisory, leadership, and execution usually begin with a recommended three-month initial period; the exact term and notice requirement appear in your proposal.

Does Reefline guarantee results?

No responsible marketing partner controls every market, platform, buyer, or client-side dependency. Reefline establishes practical baselines and KPIs, reports progress, and makes evidence-based recommendations. Any performance commitment must be written into the agreement.

Which industries do you work with?

Reefline Marketing specializes in businesses where clear communication and strategic direction are especially important. This includes biotech, life sciences, healthcare, medical services, wellness, hospitality, technical and B2B companies, small businesses, startups, creative brands, and emerging projects. We can also evaluate businesses outside these categories when the project aligns with our expertise.

Do you only work with businesses in New York?

No. Reefline Marketing is based in New York and works with businesses across the East Coast, California, the United States, and international markets. Most strategy, consulting, digital marketing, and campaign work can be completed remotely.

How long does a typical project take?

The timeline depends on the service and complexity of the project. A focused audit or strategy sprint may take one to three weeks, while website, launch, campaign, and go-to-market projects may require several weeks or months. Ongoing marketing and fractional support are usually structured as monthly engagements. The expected timeline will be defined before the project begins.

How do we get started?

Choose the service path that best reflects your current needs or begin with the free marketing evaluation. After reviewing your business and priorities, we will recommend the most appropriate next step, project structure, timeline, and level of support.

Strategic marketing, digital growth, SEO, paid media, and campaign production for brands that need a sharper route to market.

Growth Channels

SEO

Google Ads and Meta Ads

Email & Social Media

Website Design

Designed by Reefline LLC

Reefline LLC. Copyright All Rights Reserved © 2026

Strategic marketing, digital growth, SEO, paid media, and campaign production for brands that need a sharper route to market.

Growth Channels

SEO

Google Ads and Meta Ads

Email & Social Media

Website Design

Designed by Reefline LLC

Reefline LLC. Copyright All Rights Reserved © 2026

Strategic marketing, digital growth, SEO, paid media, and campaign production for brands that need a sharper route to market.

Designed by Reefline LLC

Reefline LLC. Copyright All Rights Reserved © 2026